000 00718nam a2200229 a 4500
999 _c3339
_d3339
020 _a81297006384406bTk.
082 0 4 _a659.1
100 1 _aWells, William
_99860
245 0 0 _aAdvertising : principles and practice /
_cWilliam Wells, John Burnett, Sandra Moriarty
250 _a6th
260 _aDelhi :
_bPearson Education,
_c2003.
300 _axxxii,599p. :
_bill
520 0 _aBusiness
650 1 7 _aAdvertising
_99861
650 2 7 _aConsumer audience; Advertising media
_99862
700 1 _aBurnett, John
_91182
700 1 _aMoriarty, Sandra
_99863
942 _cBK