| 000 | 00898nam a2200205 a 4500 | ||
|---|---|---|---|
| 020 | _a8131731017 : | ||
| 082 | 0 | 4 | _a658.8001 |
| 100 | 1 |
_aKotler,, Philip _9280 |
|
| 245 | 0 | 0 |
_aPrinciples of Marketing: a south asian prespective / _cPhilip Kotler,, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque |
| 250 | _a13 th Ed. | ||
| 260 |
_aDelhi : _bPearson, _c2010. |
||
| 300 |
_axix,514p. : _bills., pics., tabs.,figs.., graphs., |
||
| 520 | 0 | _aBusiness | |
| 650 | 1 | 7 |
_aMarketing Principles _9979 |
| 650 | 2 | 7 |
_aMarketing Process; Market Place; Extending Market; Customer Relationship; Company Strategy; Marketing Strategy; Marketing Environment; Marketing Information; Sales Promotion; Customer Value; Retailing; Wholeselling; Online Marketing; Global Marketing _9980 |
| 700 | 1 |
_aArmstrong, Gary _9981 |
|
| 700 | 1 |
_aAgnihotri, Prafulla Y. _9982 |
|
| 700 | 1 |
_aHaque, Ehsan ul _9983 |
|
| 942 | _cBK | ||
| 999 |
_c4662 _d4662 |
||