000 | 00536cam a22001694a 4500 | ||
---|---|---|---|
999 |
_c6224 _d6224 |
||
020 | _a9788131722244 | ||
082 | 0 | 0 | _a647.940988 K87m 2006 |
100 | 1 |
_aKotler, Philip : _aJhon T. Bowen : _aJames C. Makens _96951 |
|
245 | 1 | 0 | _aMarketing for Hospitality and Tourism / |
250 | _a4th ed. | ||
260 |
_aNew Delhi : _bPearson Prentice Hall, _cc2006. |
||
300 |
_a956 p. : _bcol. ill. ; _e25 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aHospitality industry _96945 |
|
650 | 0 |
_aTourism _96946 |
|
942 | _cBK |