000 00821nam a2200253 a 4500
999 _c658
_d658
020 _a0256137870 :
082 0 4 _a658.81
100 1 _aChurchill, Gilbert A.
_916086
245 0 0 _aSales force management /
_cGilbert A. Churchill, Neil M. Ford, Orville C. Walker
250 _a5th
260 _aChicago :
_bIrwin,
_c1997.
300 _axxiii,813p. :
_bill
490 1 _aIrwin series in marketing
520 0 _aBusiness
650 1 7 _aSales management
_916087
650 2 7 _aSales force; Sales program; Marketing planning; Management policies; Cost analysis
_916088
700 1 _aFord, Neil M.
_93868
700 1 _aWalker, Orville C.
_916089
942 _cBK